Brand Development And Identity Portfolio

Learn about our brand development process
 
We provide brand development and identity assessment that are effective and powerful. From visual to verbal branding or re-branding, you will see increased visibility and brand recognition with our solutions to further your growth in the most competitive marketplace.
iForged Performance Alloys DMP Celtek
iForged is a full service custom wheel design and fabrication brand that offers high quality custom wheels worldwide. iForged selected Visual Duration to provide an updated logo to emphasize its position as a market leader in forging technology with 30+ years in the automotive industry. Dynamic Moto Power (DMP) is highly innovative in the development of aftermarket motorsports accessories and is uniquely owned and operated by former and current road racers. The logo reflects its heritage and the passion for road racing for all riders. Celtek is a snowboard gear and accessories brand owned by professional snowboarders, including Olympic medalists, pushing both the sport and the gear to the next level. The logo forms an eagle that was derived from historical Japanese icons. You may see these logos during the Winter X Games on riders’ gears.
LaTrak Kadena Fieldsheer
LaTrak offers versatile technical snowmobile apparel and accessories. The company delivers uncompromising design and engineering of snowmobiling outerwear that can withstand extreme condition. LaTrak came to Visual Duration for brand positioning to continue its rapid expansion in North America. Kadena is a manufacturer of roller drive chains for motorcycle, ATV, ATC, dirt bike, minibike, motocross, supercross, trail riding, racing, and extreme applications. The company produces a wide range of respective chain from Asia and has asked Visual Duration to create a new image for its North America and European market. Fieldsheer is a British motorcycle apparel brand with 25+ years of history in the motorsports industry. The company had to rebrand to compete in the global multi-billion dollar motorcycle industry. Visual Duration provided brand revitalizing solutions to retain its heritage and place in the motorcycle industry.
Clarity Imaging HCP Bridgetech
Clarity Imaging empowers physician groups, hospitals and imaging centers with a broad range of products and solutions to improve revenues, meet challenges while fulfilling business needs. Visual Duration was responsible for the entire strategic brand and marketing development. HealthCare Pilot (HCP) is a leading RFID solution for hospitals and healthcare facilities. With clients such as multi-million dollar physician groups and large hospitals, HCP came to Visual Duration for the complete brand identity package. Bridgetech is a leader in the transfer of Western medical technology to China with an initial focus on oncology. With operations both in China and the US, Bridgetech is providing the most current medical technology, including drugs, devices, and diagnostics for distribution throughout China.
Rokbar Custos IML
This was a requested design concept for Rokbar Hollywood. The sophisticated club's dark, hole-in-the-wall appeal, offers young clubbers an alternative to the over-the-top, highly designed spots in addition to frequent celebrity attendance. Custos Technologies Inc. offers patented and innovative security solution that provides both physical and data security on corporate mobile computer assets. Custos is a leading edge startup companies that needed a high visibility logo for the investment community as well as the mobile security industry. International MedLink, Inc. (IML) provides ready-to-practice, foreign educated nurses to staff US hospitals and specialty healthcare facilities. With alliance partners such as Vanderbilt University School of Nursing (VUSN) and Texas A&M, IML asked Visual Duration for a global prestige corporate identity.
StoneMonkey WebRunners MCG
StoneMonkey apparel is a proprietary brand of tee shirts and accessories. Everything is limited edition and collectible so a unique and fashionable logo is a must. WebRunners is an industry-leading web hosting service company in California. The company provides high-end custom network & data solutions for small to medium sized corporations with its high performance WebCluster technology. WebRunners is a partner of Visual Duration. Mainstay (MCG) offering best practice services including security assessments, information security program development, business continuity management programs, and disaster recovery planning to large, medium and small organizations. Visual Duration was contracted to create the corporate identity.
     

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